Alzheimer’s Society Rolls Out Support Programme with County Football Associations

As part of its partnership with Alzheimer’s Society, The Football Association (FA) has launched permanent support schemes in County FAs, offering help and hope to anyone who has either been diagnosed with dementia or caring for a loved one.

To date, 20 County FAs have set up referral pathways into Alzheimer’s Society’s services – the important initiative aims to make the process of getting dedicated support easily and swiftly for past and present players, managers, referees, support staff and their families.

Participants will benefit from personalised advice and practical and emotional support from Alzheimer’s Society’s frontline specialists, to help them live well with the condition and better prepare for the future.

This dedicated pathway has already been successfully used and the opportunity for further County FAs to sign up to the initiative will continue after the start of the new year.

Great sport should be unforgettable – we want to help make sure those who are part of the beautiful game are not sidelined due to their diagnosis and can continue to live fulfilled and meaningful lives by receiving the right support from day one.’

‘No-one should face a dementia diagnosis alone, nor suffer in silence, which is why we’re proud to be The FA’s official charity partner and working closely with County FAs up and down the Country to embed our services and make sure thousands more have somewhere to turn to during one of the most frightening and toughest times in their lives.’

Director of Football Development at The Football Association, James Kendall, added:

We have seen through our County FA network and their loved ones just how debilitating dementia can be, which reinforces the vital need for this dedicated referral pathway.

‘Welfare is at the heart of everything we do, which is why through this dedicated dementia support, it is important that our participants and their loved ones have access to the specialist support and guidance provided by Alzheimer’s Society and its team of frontline experts at the earliest opportunity.’

Sussex FA Project Manager, Paul Saunders said: ‘The partnership with Alzheimer’s Society will enable us to better support our participants when concerns are raised.’

‘My mother had dementia, so I completely understand the difficulties families face. I completed Alzheimer’s Society training and wanted to lead on this programme to increase awareness so anyone in the Sussex football sphere knows where to turn if they need support for themselves, friends or relatives.’

Based on my own experience, having support from people who really understand the disease and can empathise is vital when navigating through someone’s dementia journey.

Alzheimer’s Society’s two-season partnership with The FA aims to raise crucial funds and awareness to support fans and players affected by dementia.











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