Care HomesHighlightsNews

Oxford Based Care Home Raises £1,600 Following Rip Roaring Success of Resident Calendar

Following the tremendous success of its 2022 resident calendar, an Oxford based care home has managed to raise £1,600 for its residents amenities fund thanks to support from across the world.

Staff members at MHA Brookfield produced a 14 page calendar for 2022, with the help of residents who posed for images based on famous paintings. Residents dressed up and replicated a series of paintings from years gone by.

The home provides nursing and nursing dementia care for 66 residents in purpose-built, en suite accommodation.

The pictures were taken and edited by Rebecca Phillipson, one of the home’s volunteers.

The calendars proved to be a hit both nationally and internationally, with people in the US, Germany and Poland becoming aware of what the home had done after national media in the UK picked up the story of what the home had done.

More than 230 calendars were sold in total, much to the amazement of the home, who had only printed 100 initially.

After excluding all costs, the home managed to make a profit of £1,600, which will be used towards their amenity fund and help cover the costs of future activities

Victoria Davidson, activity coordinator said: “The calendars were a huge success and we cannot believe how fast and wide they were talked about.

“The residents loved the extra attention and we are very impressed with the amount we managed to raise.

“Once the first story went viral, we were inundated with phone calls and Facebook messages asking for the calendars and even now we are still seeing articles in places like Poland for example showing what we did.

“Family members have told me loads of people are talking about the calendars and those who bought the calendars and helped to contribute towards such a big figure, we cannot thank people enough.

“And we cannot thank Rebecca enough for the work she put into the calendar as without her none of this would have been possible.

“The response has been amazing and hopefully the funds raised will go a long way towards helping the residents and keeping them happy.”