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Alzheimer’s Research UK Launches New Film Featuring Researchers And Supporters

Alzheimer’s Research has launched a powerful new film to highlight the importance of dementia research in the ongoing search for a cure.

Voiced by acclaimed British actor Stephen Graham, the 30-second film also celebrates the people standing with Alzheimer’s Research UK to end the heartbreak the condition causes.

Stephen Graham said:
“Alzheimer’s Research UK is a cause that’s very close to my family. It’s so hard to watch someone you love, slowly disappear before your very eyes. Dementia is one of the greatest health challenges of our time, and I’m proud to have lent my voice to this film.”

Alzheimer’s Research UK is funding research across 120 institutions to support thousands of researchers helping to revolutionise the way dementia is treated, diagnosed and prevented.

The charity has fuelled over 1,275 research projects with more than £237 million of funding, helping to deepen understanding of the diseases that cause dementia and lead us closer to a cure.

The film combines photos of the charity’s supporters and dementia researchers to demonstrate the vital part everyone plays in overcoming it.

Hilary Evans-Newton, Chief Executive of Alzheimer’s Research UK, explains the importance of us all coming together for a cure.

She said: “We’re proud that our new film puts a spotlight on the people who are standing with Alzheimer’s Research UK to speed up progress towards a cure.

“From those who have witnessed the devastating impact of dementia first-hand, including Stephen Graham who generously lent his voice to this film, to the researchers who are making vital discoveries every day.

“We all have a role play, and we’re honoured to have all these people standing with us.”

The film has been brought to life by award winning creative agency Above + Beyond and will air on streaming sites included Prime Video, Netflix, Disney Plus and YouTube until 2 March.

 

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