All for Love, which has previously worked with Jimmy Choo, Harpers Bazar, and many other prestigious brands, set up its charity ‘Loved Again’ in 2017. Since then, the charity regularly donates flowers from its events to local charities and mental health initiatives.
Following the marriage of Tamara Keefe, an All for Love employee, to her husband Dean Goodwin in Highcliffe Castle on Saturday, July 21, Tamara chose to donate their flowers to the residents of Fairmile Grange.
Tamara Keefe, said: “We believe flowers are a wonderful form of therapy which can bring so much joy to someone’s day. There can often be an element of wastage of such beautiful flowers and our wish is to put them to good use and see them bring happiness once again.”
When the flowers arrived at Fairmile Grange the morning after Tamara’s wedding, residents and members of the care team worked together to arrange a variety of bouquets, which the residents placed throughout the home.
Mary Maughan-Otten, home manager of Fairmile Grange, added: “Flowers are not only a fantastic way to brighten someone’s day but flower arranging also provides cognitive and sensory stimulation. It’s a lovely, soothing activity and a great opportunity for socialising. So many of our residents thoroughly enjoyed sitting down together and creating different arrangements, which were personal to them.
“We always really appreciate kind gestures from the community, which bring so many smiles to our residents’ faces. We are very grateful to Tamara and the team at All for Love for donating the beautiful flowers to us.”